Benefits of h+h cologne
With the hybrid h+h cologne 2022, we combine the best of two worlds - physical presence and additional digital options. Here you can get into conversation with top decision-makers, buyers and industry experts and also generate new contacts and leads digitally.
Why is it worth participating in the h+h cologne?
The strong position of the h+h cologne as the leading international trade fair for the sector is an optimal basis for reaching important target groups worldwide on site in Cologne and also digitally.
- Versatile presentation options
In addition to your on-site presence at the fair, you also have the opportunity to present your company digitally. This way you generate even more reach and visibility for your products.
The h+h cologne is the world's most important trade platform for the textile handicrafts industry. After more than 16,800 visitors from 80 countries and over 400 exhibitors at the last physical trade fair in 2019, the leading international trade fair for textile handicrafts was also able to successfully exist online in 2021. With 3,500 participants from over 70 countries, the fair created additional reach for the industry in the digital space.
- Growth course
For more than 10 years, the h+h cologne has recorded a continuous increase in trade visitors and exhibitors as well as ever greater internationalisation.
- Strong community
The h+h cologne can build on a strong community: On Facebook & Instagram, around 9,000 fans and approx. 6,000 followers follow the messages from the industry on Facebook, Instagram and our blog. In 2020, exhibitors were already able to successfully use these trade fair channels for their communication during the #knithappens campaign.
- Top events on site and on the web
The h+h cologne's successful event programme will also become hybrid. In addition to the event programme on site, the h+h cologne will thus also offer the international trade public an important additional benefit on the digital platform to make a visit to the fair even more worthwhile.
- Efficient networking
In addition to networking on site, the h+h cologne @home offers you a wide range of tools to select new contacts, network and develop new target groups in addition to your physical presence at the fair. For example, an extensive filter function according to function or interests helps to identify relevant contacts and companies. Via targeted chats, appointment or contact requests, you can then either hold personal conversations or invite selected groups to exchange ideas.
- Stay visible longer
After the trade fair is far from over: even after the event is over, the digital platform will still be available for you to stay in touch and in conversation with your customers and interested trade visitors.