Talk Zone

Hosted panel discussions, interviews, impulse lectures and masterclasses take place on the main stage of the Talk Zone as an initial impulse for the Deep Dive workshops and further interactive formats of the other zones. Here, all of the interested parties can take a free seat and listen to the exciting talk rounds that last approx. twenty minutes.

Experts will report about the latest trends and developments of the industry, present best practice solutions and provide exciting, first-hand insights. Anyone who wants to can address themes in detail in a different zone.

• Trend-Radar: Trends & Developments 2024/2025
  Gabriela Kaiser, TRENDagentur
• Visibility on the web: 6 building blocks for your online success (incl. AI tips)
  Markus Bockhorni, eMBIS Akademie
• AI and creative content: Opportunities and challenges in marketing
  Anne Ebeling, Director Product & Marketing Burda Verlag
• Creative Stories for a creative industry
  Stefan Keller Stories
• The first steps in setting up a company
  Linda Buchmüller, Brand Strategist

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