In the SEO for online stores workshop, you will learn ...
how important the definition of your desired customer (target group) is for the success of your online store
how to carry out keyword research for your store
how and where to use keywords in your store texts
why it's not the keywords alone that matter, but the interaction between SEO (keywords) and content (content)
how to formulate your store texts in a sales-boosting way so that Google displays your store to exactly those people who are most likely to buy from you