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"Mit der richtigen Schaufenster- und Ladengestaltung Kunden begeistern" | Event on the h+h cologne @home
Koelnmesse GmbH

Inspiring customers with the right shop window and shop design

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28.03.2021 | 2:30 p.m. - 3:00 p.m.

Koelnmesse GmbH
Messeplatz 1

The event

Karin Wahl, designer and trainer for visual marketing as well as book author, gives trade visitors answers to crucial questions about the design of shop windows and the presentation of goods in the shop. When does a passer-by stop in front of a handicrafts shop? Why do they enter the shop? What does a visitor perceive there? How does a potential customer become a buyer? And: Which tips and rules apply for this?