22.03.2026 | 2:30 p.m. - 4:00 p.m.
German with english subtitles
Community, Commerce & Customer Experience
hhc Event
Messeplatz 1
50679 Köln
Germany
50679 Köln
Germany
Talk Zone, Hall 11.2, Booth O50
The event
Use Instagram strategically as a marketing tool. Instead of posting without a plan, listeners will learn how to guide their target audience through the Instagram funnel with intentional content – from reach and trust to community building and ultimately selling their own products.
They will learn how to consciously apply the three content goals to build visibility, community engagement, and revenue. The talk emphasizes that successful content is not left to chance, but follows a clear and well-defined strategy.