Masterclass: Brand and image profiling in the luxury segment

Experience in this masterclass how a luxury brand arises and how it is successfully marketed. The designer Fatima Halwani will share the valuable experience she has gained in the course of her career - from the achievements through to the challenges. Learn how you can build a brand, develop a strong image and analyse your target group in a purposeful manner to win over customers.

The focus lies on effective marketing and sales strategies as well as on innovative approaches to attract regional customers. Furthermore, Fatima Halwani will demonstrate how you can optimally employ media to strengthen your company long-term. This masterclass is a must for anyone, who wants to get off to a flying start in the luxury segment!