LangYarns presents: Aquaplaning Pullover: A DIY Guide. How can you use this guide as a course template?

"Simply" opening the shop door is no longer enough for a successful business. The crafting community is seeking a connection that extends beyond the shopping experience.

We all know this from our daily work in a brick and mortar shop: it's about more than yarn. Shopping is part of our customers' self-care. So what could be more natural than offering a course where participants design their own sweater yoke?!

Today, using the "Aquaplaning Pullover" as an example, I'll explain exactly how to successfully and joyful implement such a course in your shop. I'll point out the risks and potential drawbacks and how to avoid or mitigate them.

Ultimately, the course should bring joy to both the participants and you, while also fostering strong customer loyalty.

The presentation will be in German.